While most organizations report the use of technology to enable their sales team, a whopping 56% report only slight or no technology adoption.

Purchasing and deploying a new sales enablement platform (or any new technology) doesn't guarantee success. Even the best technology is useless if it is not fully adopted and leveraged.

Join John Follett, Co-Founder & Analyst at Demand Metric, as he discusses the results of recent research on this topic and shares 5 strategies for making sure your sales team leverages technology effectively.

During this webinar, you will learn:

• What high-performing teams are doing differently
• How to ensure that sales technology is adopted and leveraged
• The impact of sales and marketing collaboration on revenue

Download the on-demand recording today and learn how to get more out of your sales technology investments.