Join three business leaders from McCorkell, Seismic and Artis Group in the upcoming virtual fireside chat. Bringing together extensive experience in B2B marketing, consulting and sales, they will discuss strategies to re-ignite your pipeline velocity in these volatile business conditions. Learn about:
- Market trends in B2B buying and how businesses go to market in these times of disruptive change.
- Common pitfalls to avoid in trying to fix pipeline challenges.
- 3 keys to unlock pipeline performance.
- How to assess your pipeline health and devise the action plan to improve performance.
- How to effectively align sales and marketing teams for revenue success.
Join us and our three guest speakers:
- Karen Powell, Managing Director, McCorkell
- Sarah Hayward, Senior Director Global Accounts, Seismic
- Matt Verity, Head of Business Consulting, Artis Group
Disclaimer: By registering for this webinar, you are agreeing to share your contact information with our co-hosts of this webinar, McCorkell and Artis Group.
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Managing Director, McCorkell
As Managing Director of Australia’s longest standing integrated B2B marketing agency, Karen Powell oversees the agency’s operations across Asia Pacific, including Finance, HR and IT as well as Strategy, Creative, Contact Centre, Events, Audience Intelligence, Marketing Ops & Automation, Content, Digital and Media. Leading an agency with its origins in sales enablement and pipeline performance, Karen’s commercial acumen, growth mindset and deep understanding of enterprise marketing trends across the region have backed her team in delivering revenue-focused programs for leading B2B brands such as SAP, VMware, AMEX, Telstra and Australia Post. Karen holds a Masters in International Business, a Bachelors of Asian Studies as well as a Bachelors of Business Administration/Marketing.
Head of Business Consulting, Artis Group
As the Head of Business Consulting at Artis Group, an IT services company and Microsoft Gold Partner specialising in cloud and business applications, including CRM, ERP and Office 365. Matt drives sales and account management at Artis and has played an instrumental role in orchestrating the company's business transformation. Matt has 20 years' experience in business technology consulting. Matt holds a Bachelor of Science degree in Computer Science from the University of Technology Sydney.
Senior Director, Global Accounts, Seismic
Sarah Hayward is the Senior Director, Global Accounts, Australia and New Zealand (ANZ) at Seismic. Prior to Seismic, Sarah was Managing Director for Calastone, a VC-backed FutureFifty firm. Her leadership over five years saw Calastone reach over 85% coverage in the Australian market and extend into New Zealand in 2016. A Tech Leader of the Year and Fintech Leader of the Year finalist, Sarah received industry recognition for her strategic vision, creation of innovative product offerings and extensive experience in working with executives of leading financial services organisations globally. Sarah holds a degree in Business and Management from Southern Cross University.
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