About this Webinar
Customers have more control over the buying process than ever before.
They’re so informed about the products and services they want (shout-out to the internet) that they often show up to sales calls knowing what else is on the market in terms of relevance, quality and price. For sales and marketing teams to cut through this clutter and make a meaningful impression, they must differentiate themselves from the competition.
This on-demand webinar, in partnership with The Financial Times, explores how the implementation of digital sales enablement strategies can benefit sales teams and improve results.
What you’ll learn
- Why sellers need more customization and information to successfully sell
- How to empower a seller to have smarter, more in-tune-with-the-buyer conversations
- What this digital transformation means for different industries