Only 6% of chief sales officers are confident they’ll hit their numbers.*
Because they find it hard to enable their sellers in a new world of hyper-informed buyers and remote selling techniques.
As a result, the question businesses are asking themselves is no longer What is enablement? It’s now How do we get enablement right?
From training to coaching to creating the right content and delivering that content at the right time, there’s a lot that goes into making enablement—and sellers—a success.
Thankfully, we’ve got the ultimate guide.
*Gartner: 4 Strategies to Rev Up B2B Sales Growth in 2021
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